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Daniel Keller
To make the video installation Soft Staycation (Gaze Track Edit) , the artist, playing the role of ‘job creator’, hired a group of unemployed and expat freelancers through Craigslist to watch a 30 minute compilation of national tourism ads. These ads, which are generally sponsored by various publicly funded tourism boards and screened in airports for example, were found on the Internet by Keller. He used a gaze-tracking camera to measure the eye movements of the people participating in the experiment.
Daniel Keller
Daniel Keller belongs to a generation of artists born at the end of the 1980s, nourished by digital imagery, who have participated in the social networks as a communication strategy, combining the public and the private spheres; a logical heir to the “entrepreneur” artist of 1990-2000...