Film & Video (Film & Video)

The video “Shangri-La” refers to the mythical city of James Hilton’s novel “Lost Horizon” written in 1933 and is exemplified in a film by Frank Capra which speaks of eternal youth in a city of happiness. In 1997, a small town in an agricultural region of central China near the Tibetan border was proclaimed as the place that inspired Shangri-la. Thereafter, a dozen other cities in the same area have claimed to be paradise on earth, prompting a marketing battle without mercy, raging on until the government’s intervention.